{"id":974,"date":"2025-11-04T15:41:39","date_gmt":"2025-11-04T14:41:39","guid":{"rendered":"https:\/\/justineboudsocq.fr\/?page_id=974"},"modified":"2025-11-06T12:24:13","modified_gmt":"2025-11-06T11:24:13","slug":"livre-blanc-2","status":"publish","type":"page","link":"https:\/\/justineboudsocq.fr\/?page_id=974","title":{"rendered":"Livre Blanc"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"974\" class=\"elementor elementor-974\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b146b2b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b146b2b\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5539f2c\" data-id=\"5539f2c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c8378ca elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"c8378ca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"580\" height=\"579\" src=\"https:\/\/justineboudsocq.fr\/wp-content\/uploads\/2025\/11\/Mockup-1024x1022.png\" class=\"attachment-large size-large wp-image-978\" alt=\"\" srcset=\"https:\/\/justineboudsocq.fr\/wp-content\/uploads\/2025\/11\/Mockup-1024x1022.png 1024w, https:\/\/justineboudsocq.fr\/wp-content\/uploads\/2025\/11\/Mockup-300x300.png 300w, https:\/\/justineboudsocq.fr\/wp-content\/uploads\/2025\/11\/Mockup-150x150.png 150w, https:\/\/justineboudsocq.fr\/wp-content\/uploads\/2025\/11\/Mockup-768x766.png 768w, https:\/\/justineboudsocq.fr\/wp-content\/uploads\/2025\/11\/Mockup-1536x1532.png 1536w, https:\/\/justineboudsocq.fr\/wp-content\/uploads\/2025\/11\/Mockup-1200x1197.png 1200w, https:\/\/justineboudsocq.fr\/wp-content\/uploads\/2025\/11\/Mockup.png 1722w\" sizes=\"(max-width: 580px) 100vw, 580px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-40e6e08\" data-id=\"40e6e08\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5ce1aa3 elementor-widget elementor-widget-heading\" data-id=\"5ce1aa3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">R\u00e9alisation d'un livre blanc durant ma derni\u00e8re ann\u00e9e de mast\u00e8re.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6fd7783 elementor-widget elementor-widget-heading\" data-id=\"6fd7783\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Pourquoi votre communication est inefficace ?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4299455 elementor-widget elementor-widget-text-editor\" data-id=\"4299455\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\" style=\"color: #006dff; font-kerning: normal; --ys-xuq: none;\">Trop souvent, les entreprises pensent gagner du temps en touchant le plus de monde. <\/span><span class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\" style=\"color: #006dff; font-weight: bold; font-kerning: normal; --ys-xuq: none;\">Mais \u00e0 force de vouloir parler \u00e0 tout le monde, on finit souvent par ne parler \u00e0 personne.<\/span><\/p><p><span class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\" style=\"font-kerning: normal; --ys-xuq: none;\">Ce livre blanc explore les limites d\u2019une communication trop g\u00e9n\u00e9rique, et d\u00e9montre pourquoi il est aujourd\u2019hui essentiel de <\/span><span class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\" style=\"color: #0062f7; font-weight: bold; font-kerning: normal; --ys-xuq: none;\">penser une communication visuelle plus cibl\u00e9e, coh\u00e9rente et inclusive,<\/span><span class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\" style=\"font-kerning: normal; --ys-xuq: none;\"> \u00e0 travers des exemples r\u00e9els, des chiffres cl\u00e9s et des bonnes pratiques.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2ad71f8 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2ad71f8\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8b1091a\" data-id=\"8b1091a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ef2d709 elementor-align-center telecharger-et-popup elementor-widget elementor-widget-button\" data-id=\"ef2d709\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#elementor-popup-modal-375elementor-popup-modal-405\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">T\u00e9l\u00e9charger mon livre blanc <\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ed2ebeb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ed2ebeb\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-29c5178\" data-id=\"29c5178\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ef74b5e elementor-widget elementor-widget-heading\" data-id=\"ef74b5e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">De la cr\u00e9ation a la strat\u00e9gie de diffusion !<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8863438 elementor-widget elementor-widget-spacer\" data-id=\"8863438\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0baf340 elementor-widget elementor-widget-gallery\" data-id=\"0baf340\" data-element_type=\"widget\" data-e-type=\"widget\" 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data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6OTkzLCJ1cmwiOiJodHRwczpcL1wvanVzdGluZWJvdWRzb2NxLmZyXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI1XC8xMVwvMTQucG5nIiwic2xpZGVzaG93IjoiYWxsLTBiYWYzNDAifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/justineboudsocq.fr\/wp-content\/uploads\/2025\/11\/14-300x169.png\" data-width=\"300\" data-height=\"169\" alt=\"\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>R\u00e9alisation d&rsquo;un livre blanc durant ma derni\u00e8re ann\u00e9e de mast\u00e8re. Pourquoi votre communication est inefficace ? Trop souvent, les entreprises pensent gagner du temps en touchant le plus de monde. Mais \u00e0 force de vouloir parler \u00e0 tout le monde, on finit souvent par ne parler \u00e0 personne. Ce livre blanc explore les limites d\u2019une [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-974","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Livre Blanc - Justine Boudsocq<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/justineboudsocq.fr\/?page_id=974\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Livre Blanc - Justine Boudsocq\" \/>\n<meta property=\"og:description\" content=\"R\u00e9alisation d&rsquo;un livre blanc durant ma derni\u00e8re ann\u00e9e de mast\u00e8re. Pourquoi votre communication est inefficace ? Trop souvent, les entreprises pensent gagner du temps en touchant le plus de monde. Mais \u00e0 force de vouloir parler \u00e0 tout le monde, on finit souvent par ne parler \u00e0 personne. 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